How to Define Your Product Strategy

This is the foreword to a twelve-part series on product strategy.

That’s me, talking about product strategy in London.
  • The Bad. I was a co-founder of Creative Wonders, which we sold to The Learning Company (TLC), and then sold TLC to Mattel for $3.5B. But two years later, Mattel spun TLC back out of the company for one-tenth of its value. We had failed to build long-term, enduring value.

Former VP/CPO at Netflix/Chegg. Now speaker, teacher, & workshop host. Learn more here: www.gibsonbiddle.com or here: https://www.linkedin.com/in/gibsonbiddle/